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Professor Joy McDonald(left) and Interim Dean Rosalynne Whitaker-Heck(right), grant co-principal investigators, accept the award from Melanie R. Beale (center), External Affairs Manager, Dominion.

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Scripps Howard Wins Grant for Energy Project

The Scripps Howard School of Journalism and Communications at Hampton University was awarded $40,000 from the Dominion Foundation. The Higher Educational Partnership grant award will support a multimedia energy project that will involve the creation of student-produced journalism and public relations awareness campaigns designed to educate the public about issues related to natural resource exploration, energy transportation and storage, power generation and energy delivery, renewable power projects and energy conservation efforts in the Hampton Roads region. Their work will be disseminated via web-based multimedia platforms. Multimedia platforms are defined as the use of computers to present and integrate text, graphics, video, animation, photos and sound.

The first phase of the project will involve multimedia training for faculty and students by a professional multimedia developer. They will learn how to design and construct a web-based multimedia site that will serve as a virtual repository for the energy stories and public awareness campaigns. The second phase of the project will involve the newly trained faculty and students in creating content for the site. We will have a multidisciplinary collaboration among journalism, public relations, marine environmental science and engineering students who will research, write, report and edit energy related information. Their work will be accessed by the public via the Internet. The goal is to generate information for the public to be educated about energy related efforts in the region and to be able to make informed decisions about energy preservation and consumption.

Interim Dean Rosalynne Whitaker-Heck and Assistant Professor Joy McDonald are co-PIs on the grant.